They will much more likely buy, when they are “presold”. To presell is, putting them in an “open to buy” state of mind. You can do that with information rich content. That can be an informational website, a review, an article, a blog or a series of emails.
Too much information too fast can really put a damper on your productivity and even your creativity. We have to give ourselves some breathing room, some space to just think about things. I know if you’re in the online marketing business, you know what I mean. I would think about all those eBooks or eCourses I purchased that were just sitting there on my hard drive. In the meantime, new offers arrive daily, sometimes hourly in my email InBox. The information superhighway can be a place fraught with danger if we don’t slow down and enjoy the journey.
I don’t like the idea of using a brand name because they are trademarked or a copy write so you legally can’t use them. For example a domain named MyMicroSoft dot com would for sure bring on a law suit.
Pay Special Attention to Accounts Receivables:Always stay on top of who owes you money. You should develop a step-by-step system to approach clients or vendors that need to send you any funds. In many cases, a simple oversight is the reason you haven’t received what’s due to you from your business associates so keep reminding them!
Speaking of making money, obviously this has to be your main goal. You always need to be working toward actually making money. So, decide on exactly how you want to make money. For example, maybe you want to sell your own products or maybe you want to be an affiliate. These are just a couple options that are open to you. Then decide how your products can fit into the overall market.
You need to set up a squeeze page to collect the names and addresses of the prospective clients who are requesting your free report. The best way to drive traffic to your site fast is by using PPC. I recommend using AdWords, Yahoo and MSN as your goal is to build the list as fast a possible. Article marketing may also help, but nothing is faster than PPC. You should understand you will loose money during this phase. However, this will save time and money in the long run as you may find out a niche is not profitable and you can then look for another one.
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Guess what? Joe and Jim have so much confidence in their product they give you a 60 day money back guarantee. More than enough time to get your ebook up and running.